As an Optimization Analyst, I cultivate a keen understanding of our clients and their goals, perform critical evaluation of large volumes of data, identify actionable areas of improvement, and implement the recommendations. I am responsible for the enhancement and efficiency of a majority of MBuy’s online advertising campaigns. I engage in strategy planning with account managers and clients to ensure the efficient execution of clients’ media plans, as well as, the day-to-day running of their campaigns.

Proficient in a
number of DSPs

Data Analysis